Corporate website, services website

Living in the digital age of the 21st century, your website is the number one marketing assistant. It is the face of your business to the public. And since people spend at least a few hours a day online, it's understandable that online users expect your presence there too. People simply believe that a company without a website is not professionally developed enough.

One of the biggest advantages for small businesses is that you are where all your potential customers are. Nowadays, around 97% of users search for everything online. There are approximately 3.6 billion searches on Google per day, and at any given moment, someone is likely searching for your service or business. If you don’t have a website, it’s hard to say whether they will find you.

70% of users visit a website with the clear intention of contacting the company. Add to that the fact that 93% of online activities start with a search. Another important point — your potential customers use at least 3 sources before making a decision to interact or purchase. 30% automatically eliminate a company from their list if it doesn’t have a website. Why lose that one-third of people? Why let your competition win?

The lack of a website sows doubt in the user's trust. A large number of people share that they judge a company at first glance by the design of its website. People do business with those they trust, and the first thing they see is your website. Remember the cliché about first impressions?

Creating a website with a modern design immediately puts you in contention with the key players in the market. It's particularly important to note that you'll be far ahead of those who don't have one, and in doing so, you'll draw their customers to you.

You might think you don't need a website because you sell on Facebook or OLX.

You are mistaken. You need a website. Why? These platforms are designed in such a way that you have to pay to get ahead. Recent Facebook updates, for example, have reduced organic traffic (the kind you don't pay for) to a minimum. Additionally, the popularity of these types of platforms has sharply declined over the years. Yes, social networks and trading platforms can help, but don't rely on just one digital channel. Because you don't actually own the page and are obliged to comply with its requirements and functionalities. When you own a website, you have the ability to set the rules yourself and constantly add new features to satisfy all your customers, no matter how capricious they are.